The reason we look at this, is to understand what systems and functionality you have available, because in a lot of cases we see small business owners not making full use of the systems they have. For example, segmenting their email marketing, or using automated chat bots on their websites.
One way to make marketing easier is to automate, but data and systems are needed for this to happen. If you’re not tech savvy (a common thing we hear from small business owners), the set and forget of automation that is possible in some systems, will save you time and effort when it comes to marketing.
Systems Questionnaire Online - Link to complete systems survey online.